What is a Facebook Paid Campaign?
Say you have a business and want to attract more people to your website, the best thing to do is to create a Facebook campaign. So, what exactly is a Facebook paid campaign? Facebook paid campaigns are the ads on Facebook that are paid for by a business. The ads are in messages written in the business’ voice and are used to help reach more people. The campaigns are created with specific goals (advertising objectives). The ads are made within the campaign to reach the target audience. How Facebook Ads Work First, you create an ad. Once the ad is created, you are required to set a budget and bid for each click or thousand impressions that your ad will receive. Once the ad has gone live, Facebook users will then see it on their newsfeed or sidebar on Facebook. What to check before advertising on Facebook Advertising policies Facebook advertising policies provide guidelines on what ads are acceptable or unacceptable. The ads are reviewed based on these guidelines. Advertisi...